September 7th, 2006 • 3:13 pm
After numerous reports over the past couple of months from MacBook owners about their machines suddenly shutting down, it appears that Apple has finally acknowledged the problem:
It’s important to note that this is the only text that appears in that tech note.
I don’t know about you, but if I were a MacBook owner affected by the problem, I would find this form of “minimum service” acknowledgement so terse that I would almost feel insulted. It’s almost like Apple is too proud to admit that it has (once again) screwed up.
It’s not like this is a minor issue for those affected. You’d think that Apple would adopt a slightly more apologetic tone here, and give the issue a bigger profile on their support site. Yet, there is no link to this tech note on Apple’s main support page, and there is no link on the main support page for the MacBook either.
Do I dare ask if Apple is going to spontaneously send a note by e-mail to all registered MacBook owners?
In light of all the recent problems with its hardware, it’s really time for Apple to adopt a more customer-friendly stance when dealing with obvious hardware defects.
And, no, this particular development is not going to help convince me to give the MacBook another try either…